Confirmed Rumours
Rumour: Warhammer Quest: Silver Tower
Type: Boardgame
Date Released May 2016
Rumour: Alariel and Syvaneth
Type: New sculpt models
Date Released June 2016
Rumour: The General's Handbook
Type: Soft back Book
Date Released July 2016
Rumour: Bonesplittaz
Type: Plastic models and Battletome
Date Released July 2016
Rumour: Cheap Bloodbound and Stormcast starter sets
Type: 3/5/13 m
The most simple answer for GW doing this is that is how 40k works. 40k has strict factions separated by races and that has worked for years, and they just repeated that practice here. Makes no sense lore wise, but players have gotten over that with time.
Shame really since Cities was such a cool and different faction, but will most likely continue down the road of being Imperial Guard 2.0.
Glad that most websites and youtube/podcast called them out on this (expect 1), and hopefully GW